Leaders at the Bell with Alejandro Cardona, CEO at Creando Riqueza, March 24, 2026

Leaders at the Bell welcomes Alejandro Cardona, CEO of Creando Riqueza, for an insightful discussion about financial education and market participation from the New York Stock Exchange floor. Broadcasting from Miami to New York, the conversation explores how Latin Americans can successfully navigate capital markets through disciplined methodology and mindset transformation. Cardona emphasizes that saving is easy, but effective market participation requires specific techniques, humility before market signals, and understanding that the market telegraphs movements before news breaks. He cites recent geopolitical shifts affecting energy stocks like Exxon and Chevron as examples where technical signals preceded public announcements, demonstrating how disciplined observation of market timing and formations can identify opportunities.

The discussion delves into the psychological and spiritual dimensions of trading, addressing how fear, cultural conditioning, and discipline intersect with investment success. Cardona stresses that successful market participation demands faith and perseverance, particularly when positions initially move against expectations but ultimately validate the original thesis. He advocates for direct account management rather than surrendering capital to third parties, believing investors must learn through both mistakes and successes. The Creando Riqueza methodology focuses on removing mental blocks and limiting beliefs while teaching probability-based approaches to options trading. Cardona shares his strategy of reinvesting market gains into tangible assets like real estate and precious metals, noting his silver purchases during the pandemic at eleven dollars have appreciated significantly, as has gold from earlier positions, demonstrating how market profits can build diversified wealth over time.